For all the ways you cook and bake, Crisco helps you create memorable moments with your family and friends.
Since its introduction in 1911, Crisco has revolutionized the way food is prepared and the way it tastes. From being the first shortening product made of plant based oils and oil seeds to creating the first cooking oil that was promoted for its light taste, Crisco has been making life in the kitchen more delicious for years.
Crisco brings to mind homemade, down-home, and traditional meals. It is recognized, comfortable, and trusted across generations, yet it is simple and unadorned. It brings about a certain pride in meal creation and attainable excellence in cooking.